Friday, 28 February 2014
Ratings: Mixology Premieres Low; Survivor Returns Up
Another day, another low premiere for ABC.
Mixology bowed Wednesday to 5.2 million viewers and a 1.8 in the adults 18-to-49 demographic, making it the lowest-rated premiere following Modern Family ever. It also posted the worst retention rate (58 percent) out of Modern Family (8.6 million, 3.1) since The Neighbors.
ABC opened the night with The Middle (7.1 million, 1.8) and Suburgatory (5.1 million, 1.5), which hit season and series lows, respectively. Nashville (4.7 million, 1.2) dipped to a series low.
13 TV characters that need to die
Fox won the night with American Idol (10.6 million, 2.6), which held steady.
CBS' two-hour Survivor: Cagayan premiere (9.8 million, 2.5) was up a tenth from last spring's debut. Criminal Minds (9.5 million, 2.3) was down two tenths from last week's episode. More at
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